Sennari Launches PrizePlay Gaming Service on Vodafone live! Skill-Based Prize Games Offered to Vodafone UK Customers
LONDON & LAS VEGAS --(Business Wire)-- Jan. 4, 2006 -- Sennari, the world leader in CRM-based applications for mobile phones, today announced at the Consumer Electronics Show (CES) in Las Vegas that its PrizePlay(TM) gaming service, a new category of mobile games with prizes, is now available to Vodafone live! customers throughout the UK. The first PrizePlay titles include: PrizePlay Monopoly, PrizePlay Snakes and Ladders, PrizePlay Triple Towers and PrizePlay Goldenballs. Four additional PrizePlay titles will be added to the catalogue in the first quarter of 2006.