World Class Professional Surfing, Wireless Phones And Java Gaming Converge at Boost Mobile Pro of Su
"The World's greatest surfers, high-performance waves, and wireless entertainment are converging at Trestles Beach in Southern California this week to shape the future of integrated youth marketing. Boost Mobile(TM), a lifestyle-based mobile phone brand that directly targets the youth market through strong support of the action sports industry, kicked off an integrated marketing campaign this week that includes hosting mainland America's most important surfing event, unveiling a limited edition retro surfing-designed wireless phone, launch of the Boost Mobile Pro of Surf Java(TM) game and more. "