'Sex And The City' goes mobile
"The latest in a series of branding efforts by various mobile carriers, Sprint will now be offering content themed on the HBO TV series 'Sex And The City'. Content is available now on select Java-enabled Sprint 'PCS Vision' phones, includes a 'Sex And The City' branded portal, downloadable ringtones including actual clips from the show's theme song ($2.50 USD per ringer) and animated screen savers of the cast ($1.50-$2 USD), including the main female leads Carrie, Charlotte, Miranda and Samantha, plus a selection of their male cohorts; Mr. Big, Smith, Aidan, Steve and Harry."
"The latest in a series of branding efforts by various mobile carriers, Sprint will now be offering content themed on the HBO TV series 'Sex And The City'. Content is available now on select Java-enabled Sprint 'PCS Vision' phones, includes a 'Sex And The City' branded portal, downloadable ringtones including actual clips from the show's theme song ($2.50 USD per ringer) and animated screen savers of the cast ($1.50-$2 USD), including the main female leads Carrie, Charlotte, Miranda and Samantha, plus a selection of their male cohorts; Mr. Big, Smith, Aidan, Steve and Harry."
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