The Coming Mobile-Video Deluge
When Qualcomm announced plans for a network that would deliver video over mobile phones last November, analysts met the idea with more raised eyebrows than approving nods. Qualcomm (QCOM ) had built its reputation on licensing wireless technology and making cell-phone chips. The concept, dubbed MediaFLO and championed by Paul Jacobs, who later became Qualcomm's chief executive, came across as costly and too far outside the company's core areas of expertise.
When Qualcomm announced plans for a network that would deliver video over mobile phones last November, analysts met the idea with more raised eyebrows than approving nods. Qualcomm (QCOM ) had built its reputation on licensing wireless technology and making cell-phone chips. The concept, dubbed MediaFLO and championed by Paul Jacobs, who later became Qualcomm's chief executive, came across as costly and too far outside the company's core areas of expertise.
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