Mobile Gamers Likely To Replace Handsets Twice a Year
IGN Entertainment has released a new report which finds mobile gamers are key growth drivers for the mobile industry. The survey documents spending habits of mobile gamers, which shows more hardware buys per year, higher minute usage and bigger wireless bills. The report finds that early adopters, who will lead the way for all other cell phone users into the rapidly growing market for mobile gaming, spend 25% more on their hardware and are willing to pay 75% more than other gamers for mobile games. They are considerably more likely than other gamers to switch wireless service providers to gain access to downloadable content, unlimited data (Internet) access, and the coolest phones/latest technology.