Err, I think it's a Nokia ...
A consumer research study conducted for LogicaCMG by Ipsos MORI shows that mobile operators could be losing revenue because more than half (58%) of mobile phone users do not know the make and the model of their handset. The poll suggests that this lack of knowledge could be posing a problem for operators and manufacturers who are trying to drive uptake of advanced data services, such as multimedia messaging (MMS), video calling and mobile internet browsing.
A consumer research study conducted for LogicaCMG by Ipsos MORI shows that mobile operators could be losing revenue because more than half (58%) of mobile phone users do not know the make and the model of their handset. The poll suggests that this lack of knowledge could be posing a problem for operators and manufacturers who are trying to drive uptake of advanced data services, such as multimedia messaging (MMS), video calling and mobile internet browsing.
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