Price Dominates Games Download Motivation
More than half of games played on mobile phones are downloaded by the subscriber, according to Telephia. The latest report from Telephia for April 2006 shows that downloaded games comprise 53% of all games played on mobile phones, while 39% of games played are pre-existing on the subscribers' phone. The remaining eight percent are played online on the mobile web. In addition, 71% of all downloaded mobile game revenues are generated from on-portal game purchases, while 29% come from off-portal purchases.