Sony Ericsson Launches Developer World in China to Stimulate Local Content Development
Beijing, May 15, 2007 - Sony Ericsson Developer World, one of the top ranked and most used developer programs among mobile developers in the world, today announced the set-up of its first regional developer support and business operations with the official launch of a local-language website and hosting of a developer event in China. Establishing regional presence in China is important to better support Chinese wireless developers and ensure that the company's growth in the region is fuelled with attractive mobile content and applications for Chinese mobile users.