With A Cherry On Top: Namco Networks On Mobile Strategies
On September 29, 2005, two Japanese entertainment giants – both founded in the 1950s and both major forces in the video game industry – merged into one singular global entity; Namco Bandai Holdings. As part of the ensuing corporate restructuring, Namco America's mobile division will re-launch on January 1, under new management and with the new moniker of Namco Networks America, Inc. In this exclusive interview with Gamasutra, Namco Networks Vice President of Sales and Marketing Scott Rubin discusses the division's products, sales trends, and what the future holds.
On September 29, 2005, two Japanese entertainment giants – both founded in the 1950s and both major forces in the video game industry – merged into one singular global entity; Namco Bandai Holdings. As part of the ensuing corporate restructuring, Namco America's mobile division will re-launch on January 1, under new management and with the new moniker of Namco Networks America, Inc. In this exclusive interview with Gamasutra, Namco Networks Vice President of Sales and Marketing Scott Rubin discusses the division's products, sales trends, and what the future holds.
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