Olympic Winter Games
London, UK & San Mateo, CA – I-play, the mobile games company, today announced the North American and European launch of Torino 2006(TM) - Official Mobile Phone Game of the Olympic Winter Games . I-play secured the exclusive license to develop a mobile phone game based on the 2006 Olympic Winter Games in Torino, Italy from International Sports Multimedia Ltd (ISM), exclusive licensee of the International Olympic Committee (IOC) for Interactive Entertainment Software. This is the first mobile phone game title ever to be officially licensed by the IOC.